Board of Directors

Stuart Lever


Stuart started his career as a property consultant and industrial real estate advisor with real estate agents in the late 60’s / early 70’s. From 1974–2001, he was the Commercial Director of the family’s London based steel trading business and was the driving force behind its expansion beyond the UK and its eventual sale to the Macsteel Group in 2001. Stuart was regional CEO of Macsteel International in the Middle East from 2004-15.

In 2015, Stuart co-founded UAE based Kold Press Juice Kompany (“KPJK”), a glass bottled cold pressed juice company.

Stuart is a private investor and Chairman on the Board of Demeter Investment Holdings Ltd, a subsidiary of London based The Entrepreneur’s Investment Office (a platform that connects institutional and family office capital with bond-like opportunities secured by real estate and other securities).

Raja Abuljebain

Chief Executive Officer

Raja was one of the co-founders of KPJK. Following an initial informal arrangement between KPJK and Essentially to share operational infrastructure, Raja acquired Essentially in its entirety in June 2019.

His knowledge of consumer trends and the juice market in the UAE has been key to the rapid growth of the business. Following the change in ownership, Essentially has developed several new products and introduced in-house High Pressure Processing capability. He has overseen the scaling up of the company’s manufacturing capabilities, significantly increasing revenue potential.

Coming from a strong civil engineering background, Raja was Technical Director at UNETEC United Engineering and Technical Consultants an international consulting firm established in 1998. Raja graduated from California State University in 2004, holding a BSc in Civil Engineering.

Ajay Rajpal

Ajay Rajpal

Non-Executive Finance Director

Ajay is a Chartered Accountant and member of the Institute of Chartered Accountants in England & Wales. He has gained broad-ranging commercial experience developed in the US, Europe, Middle East and Far East, with a particular focus on M&A, financial management and insolvency/restructuring.

He has held several finance-related roles based in the US, Europe, Middle East and Far East. Through his consultancy business, NAS Corporate Services Ltd, he provides companies with a range of corporate services including pre-IPO funding, the IPO process and post IPO management.

Ajay has managed the IPO process and the associated funding of two AIM listed businesses, New Trend Lifestyle Group Plc and Zibao Metals Recycling Group Plc. He was a non-executive director for Phimedix Plc, and currently acts as a non-executive director for RC365 Holding Plc, a payment gateway solutions provider listed on the standard segment of LSE.

Ragnar Meitern

Ragnar Meitern

Non-Executive Director

Ragnar Meitern is a senior investment banker and investor with 25 years of experience in the global financial services sector. He is the founder of Highgoal Capital, a private investment firm that focuses on early and growth-stage technology ventures in EMEA and emerging markets.

Prior to establishing Highgoal Capital, Ragnar held senior positions ING Bank, TAP Advisors, Standard Chartered PLC and Citigroup. His expertise encompasses strategic advisory, M&A, IPOs, debt financings, and capital raising from private markets. He has served as an advisor to Fortune Global 500 companies, private equity investors and governments.

Ragnar holds a B.S. in Finance with a minor in Economics from Rutgers University in the United States and an Executive Education qualification in Corporate Governance from Harvard Business School.